Never in my 20+ years of working in the Fitness Industry have I ever questioned my own business ethics more then I have within the past few months. The coronavirus has been unprecedented in its impact, leaving no aspect of life unaffected from its arrival in late 2019.
From day-to-day impacts on work, school, social gatherings, and travel, to larger shockwaves to the world's economy and health care systems, COVID-19 is a once-in-a-lifetime crisis on the global stage.
And with such a large crisis comes even larger, albeit, difficult questions to answer. Questions that have tugged at this Small Business Owner and have presented me with numerous ethical dilemmas that I must answer to.
Well, British Columbia's state of emergency has been extended for another two weeks. This officially makes it the longest period in the province's history where emergency orders have been in place.
BC's state of emergency was first issued on March 18th and has subsequently extended multiply times because of the novel coronavirus pandemic.
COVID-19 has claimed Hundreds of Thousands since that time.
COVID-19 is responsible for the loss of Millions of jobs since that time.
And now we've been told that COVID-19 will continue to cause fear, panic and destruction for at least another 18 months world-wide.
Families have suffered. The economy has tanked. And now it's time for a rebuild.
But as a Small Business Owner, I find myself asking the million dollar question - Is It Too Late?
Why I Don't Count Calories Anymore
After years of counting calories in order to lose weight, I finally realized that not all the weight I was losing was actually fat. Look at any photo of me from the ages of 13-16 and you will not see one ounce of muscle on my frame! All you will see is skin and bones. And even after a year's worth of training with weights in the gym, following an extremely calorie restricted diet, I looked pretty much the exact same. I couldn't figure out as to why I was not progressing with my physique. I trained hard in the gym for 12 months straight. I rarely cheated on my diet and didn't ever really consume junk food. The problem was though, that I wasn't really consuming any food at all!
As I mentioned in last week's blog, by the time I was 14 years old, I had developed a full blown eating disorder. I wasn't bulimic. I wasn't anorexic. But without a doubt, I had a terrible relationship with food in general.
I remember walking to school on an empty stomach and going the entire day without eating anything until I got home. And when I did eventually get home, I would usually just have a bowl of cereal or piece of toast, and that would be about it for the day. I was essentially living off less than 500 calories a day for months on end. I started taking ephedrine to help curb my hunger pangs, as I heard it had worked well as an appetite suppressant. I figured that now that the summer was over, I wouldn't be able to exercise as much and therefore had to come up with a strategy that would allow me to maintain all the weight that I had lost. Foolishly, I thought starving myself would be the answer. And regrettably, I was absolutely wrong.